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| Grow Your Business |
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To make a profit and grow a business on eBay, it is important for sellers to create effective listings that attract buyers. But first sellers need to understand how their items compare with those of other sellers on eBay – is there high demand for their item? Do they have enough supply? What is the best way to display an item to catch the buyer’s attention?
Canadian brothers and eBay sellers Anthony and Andrew Sukow realized they needed to measure sales in order to grow them. If they could find trends, study sellers and buyers, access eBay’s hottest products, look at historical data and view successful sales, then they could use that to their advantage. The Sukow brothers decided to co-found Terapeak, a service that provides in-depth and affordable eBay market research to sellers. With Terapeak’s services, sellers can take advantage of the tools that give them access to eBay marketplace research. |
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| Solution: Market Research |
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The Sukow brothers have been in the research business for over a decade. Terapeak was the first company to go through the eBay data licensing program a few years ago. The brothers started with just five employees, and now have offices worldwide with thousands of subscribers. “We see a big difference in the revenue of eBay sellers who don’t take advantage of our services. They take in about 30 percent less in sales revenue,” explains Anthony Sukow.
With Terapeak, eBay sellers can access the research they need to create successful listings, gauge performance, understand competition and respond immediately to shifts in the market. “Sellers use Terapeak to sell smarter,” says Andrew Sukow. "If sellers sign up for the service, they gain access to information their competition doesn’t want them to know."
The Terapeak service helps eBay sellers:
- price their goods based on the average price of similar items for sale
- create effective listing titles by looking at the most frequently searched keywords and
categories
- estimate sales volume to make smarter inventory decisions
- understand which time of day and which day of the week makes sellers the most
money
- get access to detailed sales reports on any eBay seller
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| Product Screenshots |
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| eBay sellers can start to grow their business with Terapeak for as little as $24.95 per month. They can go to the Seller Tools page on the eBay Web site and click on the eBay Market Research tab. That will bring sellers to the Terapeak sign-up window that allows them to easily access eBay marketplace research. Since the service first launched, Terapeak has created research tools to assist sellers moving into the international marketplaces such as Germany, Australia and Britain. “Terapeak's customers literally span the globe. Since its inception in 2002, we’ve enjoyed tremendous year-over-year growth thanks to partnered access through eBay sites in the United States, Canada, Great Britain, France, Germany and Australia,” says Anthony Sukow |
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| Testimonals |
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I just want to say that I love the Terapeak product. It has made a huge difference in my eBay sales in a short time.  |
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Terapeak has enabled us to identify a range of products that our competitors are selling that we previously weren't (but now are)! The solution has also helped us decide which products we shouldn't be stocking either.  |
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I must say that Terapeak has changed how I do business and has allowed me to look into other markets that I might not have looked at before.  |
– global-gadgets
Global Gadgets
Seller of house/car alarms and various gadgets
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