Catalog best practices
This stand-alone guide contains the requirements and best practices that you should follow as you create entries for the eBay Catalog.
By adding products to the eBay Catalog, you make it easier for buyers to discover your products as they browse eBay for items to purchase. Not only do entries in the product catalog make it easier for buyers to make purchasing decisions, the catalog entries also make it easier for search engines to find and surface your products as buyers search for specific products across the web.
The eBay Catalog streamlines the item-creation process because sellers can reference the Catalog to describe and detail the items they are listing. This keeps individual item descriptions limited to only the differences between what is described in the Catalog entry and what the seller is listing. If the seller is listing a new product, they can reference the Catalog entry, list their transaction policies, and they're done.
The Catalog best practices guide has been translated into the following editions: