Describing Items in a Listing

As described in Listing Items, a seller needs to provide some form of description for their listing.

At a minimum, this involves filling in the Description field. In addition, a number of optional features can help buyers find a listing more easily or make the listing more appealing. For example, adding a subtitle to the listing may help buyers find the listing more easily because it provides more keywords when buyers search in titles and descriptions. Making the listing title bold can help it stand out in the search results gallery.

Some listing enhancements, such as the listing subtitle, have very few special requirements or dependencies. For these, Listing Items and other Trading API and type documentation provide the information you need in order to be able to implement the feature.

Other basic features have special requirements or restrictions that need more explanation, or they require you to make additional API calls in order to implement them.

This section provides more detail about a number of basic features that warrant additional explanation:

Introduction to Pictures in Item Listings

Working with Pictures in an Item Listing

Including Pictures in the Search Results Gallery

Specifying an Item's Condition

Offering a Clear Return Policy

Enabling Best Offer

Enabling Multi-jurisdiction Sales Tax

Enabling Get It Fast

Listing with Now & New (Sofort & Neu)

Identifying Listings that Benefit Nonprofits

Listing Items as Private

Adult Only Listings

Listing Items for Third-Party Checkout

Using a SKU Identifier with Items

Using Feature Packs to Save on Upgrade Fees

Making Listings Available by Default on Another Site

In addition to describing the item itself (or items), sellers will usually want to specify other information, such as shipping details, how to pay for the item, and other useful information related to the selling process itself. Please refer to Listing Items and the table of contents for guidance as to where to find such information in this documentation.

User-Contributed Notes