An industry-standard value that uniquely identifies the product. The valid values are dictated by the Type property. Required if Type is specified. Max length 13 for ISBN (as of February 2007), 13 for EAN, 12 for UPC, and 4000 for ProductID. No max length for ticket keywords (but passing too much data can result in "no match found" errors).
For AddItem and related calls: If the primary and secondary categories are both catalog-enabled, the value must apply to the primary category. Event tickets listings support a set of keywords that uniquely identify the listing. The ticket keywords specify the event name (the title shown on the ticket), venue name, and event date and time. See the eBay Web Services guide for more information and validation rules. For convenience, you can pass an eBay product ID as input (not limited to media categories).
Required for Half.com listing use cases, and this can only be an ISBN, UPC, or EAN value.
For GetSearchResults and GetProducts input only: Only ISBN, EAN, and UPC values are currently supported as input.
For GetSearchResultsExpress input only: To pass an external product ID in the request, use ExternalProductIDValue and ExternalProductIDType instead.
For GetSearchResultsExpress, GetProducts, and GetSellerPayments output only: Also see AlternateValue, which is returned if the catalog defines multiple ISBN values (e.g., one for ISBN-13 and one for ISBN-10). Please note that some catalogs return ISBN values that are not 10 or 13 characters, and some values contain non-alphanumeric symbols (e.g., $).
See the
Field Index to learn which calls use Value.